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Marketing Your Small Business for Dummies

Attract customers and ensure the ongoing success if your small business with this no-nonsense guide.
Whether you own a bakery or a boutique, a plumbing or a finance business, this book gives you straightforward strategies to find more prospects, build your customer base and secure market share. Small-business guru, Carolyn Tate empowers you to apply hundreds of high-impact and creative ways to market your business without breaking the bank.

Please note: Only one book can be purchased at a time

Small Business Big Brand Book

2 FOR THE PRICE OF 1 - SPECIAL OFFER!
Like a little green elephant, it's time for your business to stand out from the crowd and get noticed. No more being one of the herd. Written by Carolyn Tate (formerly Stafford), Australia's leading marketing expert for small businesses, this book has 33 fresh marketing tips that will change the way you market your business forever. It's jam-packed with case studies and advice from some of Australia's most successful business owners including Malcolm Auld, Matt Church, Juliet Potter, Robyn Henderson, Martin Lindstrom, Naomi Simson and Suzi Dafnis. No theory, no jargon or mumbo-jumbo. Just practical and proven ideas that won't break the bank and can be put into practice immediately. Give them a go. Then like a little green elephant, you'll be hard to miss too!

Please note: Only one book can be purchased at a time

Small Business Big Brand DVD Program

Build your own marketing plan in just 5 hours and 20 easy steps with the Small Business Big Brand DVD program, recorded live from Carolyn's workshops.

Learn at your own pace and in your own time, how to put into place an action plan to increase your cash flow and boost your business FAST - some tactics won’t cost you a cent!

• Find NEW ways to innovate and stand out from the crowd
• Discover how to build a value proposition that will WOW your customers
• Identify your target market with pinpoint accuracy
• Create a visual and verbal brand with maximum impact
• Work your networks to drive more business without spending a cent
• Create a flood of referrals that will keep business constantly flowing in
• Take your business to new heights on-line with a powerful database, e-marketing tactics and a website that works for you while you sleep
• Build your annual marketing plan and 90 day action plan to keep you on track and much, much more...

You’ll get a copy of Carolyn’s book containing 33 marketing tactics and case studies from some of Australia’s leading business owners, your own workbook and action plan and 4 DVD's containing over 5 hours of content – all helping you to build your marketing plan in no time!

"I am absolutely enlightened by your course. If they taught what you teach at University we would all be much better marketers and be much more enthusiastic about it. The DVD program was the highlight of my educational career. I have done a degree in marketing and diploma in graphic design, but this program taught me a very practical approach to marketing. Not only does Carolyn provide insight for small business owners who don't know much about marketing, she enlightens her clients with her passion for marketing which is completely infectious. She makes you excited about doing marketing for your business and definitely provides straight forward, easy to understand marketing tactics that can be easily implemented by the average person." Tania Veronese

Please note: Only one program can be purchased at a time